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Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler.

By: Andreasen, Alan R, 1934-Contributor(s): Kotler, PhilipMaterial type: TextTextPublisher: Upper Saddle River, N.J. : Prentice Hall, c2003Edition: 6th edDescription: v, 536 p. : ill. ; 25 cmISBN: 013041977XSubject(s): Nonprofit organizations -- MarketingDDC classification: 658.8 LOC classification: HF5415 | .A622 2003
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Open Shelf HF5415 .A622 2003 (Browse shelf) Available SO 28000565

Kotler's name appears first on the earlier edition.

Includes bibliographical references and index.

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