Broom, Glen M.
Using research in public relations : applications to program management / Glen M. Broom, David M. Dozier. - Englewood Cliffs, N.J. : Prentice-Hall, �1990. - xviii, 414 pages : illustrations ; 24 cm
Includes bibliographical references and index.
0139391665 9780139391668
89015930
GB9050032 bnb
Public relations--Research--Methodology.
Market surveys.
�Etudes de march�e
Relations publiques--Recherche--M�ethodologie.
Market surveys.
Public relations.
Onderzoek.
Rela�c�oes p�ublicas (pesquisa)
Public relations--Research--Methodology.
Public relations--Research--Data processing.
Market surveys.
marktonderzoek market research marktverkenningen onderzoek research wetenschap science wetenschappelijk onderzoek scientific research Market surveys Public relations
HD59 / .B758 1990
659.2/072
Using research in public relations : applications to program management / Glen M. Broom, David M. Dozier. - Englewood Cliffs, N.J. : Prentice-Hall, �1990. - xviii, 414 pages : illustrations ; 24 cm
Includes bibliographical references and index.
0139391665 9780139391668
89015930
GB9050032 bnb
Public relations--Research--Methodology.
Market surveys.
�Etudes de march�e
Relations publiques--Recherche--M�ethodologie.
Market surveys.
Public relations.
Onderzoek.
Rela�c�oes p�ublicas (pesquisa)
Public relations--Research--Methodology.
Public relations--Research--Data processing.
Market surveys.
marktonderzoek market research marktverkenningen onderzoek research wetenschap science wetenschappelijk onderzoek scientific research Market surveys Public relations
HD59 / .B758 1990
659.2/072