Foundations of marketing / M. Dale Beckman, David L. Kurtz, Louis E. Boone.

By: Beckman, M. Dale, 1934-Contributor(s): Kurtz, David L | Boone, Louis EMaterial type: TextTextPublisher: Toronto : Dryden, c1992Edition: 5th Canadian edDescription: xxi, 747 p. : ill. (some col.) ; 27 cmISBN: 0039227847 :Subject(s): Marketing | MarketingDDC classification: 658.8 LOC classification: HF5415 | .B43 1992
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Item type Current location Home library Shelving location Call number Copy number Status Notes Date due Barcode
Book Book AU LIBRARY
AU LIBRARY
Open Shelf HF5415 .B43 1992 C1 (Browse shelf) 1 Available SO 28002705
Book Book AU LIBRARY
AU LIBRARY
Open Shelf HF5415 .B43 1992 C2 (Browse shelf) 2 Available SO 28003051

Includes bibliographical references and indexes.

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