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Foundations of marketing / M. Dale Beckman, David L. Kurtz, Louis E. Boone.

By: Beckman, M. Dale, 1934-Contributor(s): Kurtz, David L | Boone, Louis EMaterial type: Text

TextPublisher: Toronto : Dryden, c1992Edition: 5th Canadian edDescription: xxi, 747 p. : ill. (some col.) ; 27 cmISBN: 0039227847 :Subject(s): Marketing | MarketingDDC classification: 658.8 LOC classification: HF5415 | .B43 1992

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Item type	Current location	Home library	Shelving location	Call number	Copy number	Status	Notes	Date due	Barcode
Book	AU LIBRARY	AU LIBRARY	Open Shelf	HF5415 .B43 1992 C1 (Browse shelf)	1	Available	SO		28002705
Book	AU LIBRARY	AU LIBRARY	Open Shelf	HF5415 .B43 1992 C2 (Browse shelf)	2	Available	SO		28003051

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Previous	HF5387 .V44 1998 Business ethics :	HF5414 .D38 2007 Measuring marketing :	HF5415 .A622 2003 Strategic marketing for nonprofit organizations /	HF5415 .B43 1992 C1 Foundations of marketing /	HF5415 .B43 1992 C2 Foundations of marketing /	HF5415 .F566 2006 The business marketing course :	HF5415 .J63 2024 Principles and practice of marketing /	Next