The subject is marketing (Record no. 2842)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00610nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210722081257.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210722b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780176169558 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0176169555 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | ALUPE UNIVERSITY |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF541 |
| Item number | .M29 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Charles W Lamb |
| 245 ## - TITLE STATEMENT | |
| Title | The subject is marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd Canadian ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Scarborough, Ont. : |
| Name of publisher, distributor, etc. | Thomson/Nelson, |
| Date of publication, distribution, etc. | ©2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 616p |
| 500 ## - GENERAL NOTE | |
| General note | index incl |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. Marketing -- Management. Marketing -- Gestion. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Suppress in OPAC | DO |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| AU LIBRARY | AU LIBRARY | Open Shelf | 22.07.2021 | donation from moi university | HF541 .M29 2002 | 28000197 | 22.07.2021 | 22.07.2021 | Book | DO |