TY  - BOOK
AU  - Sant,Tom
ED  - EBSCO Publishing (Firm)
TI  - Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts
SN  - 9780814471531
AV  - HF5718.5 .S26 2004
PY  - 2003///
CY  - New York : 
PB  - Amacom
KW  - Electronic books
N1  - Access restricted to users at subscribing institutions; Trade; Amacom; 17; Amacom
N2  - Annotation; <p>"With over 40,000 copies sold, the first edition of<i>Persuasive Business Proposals</i>helped many readers construct dynamic, effective proposals. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while updating the author&#8217;s winning strategies for today&#8217;s global business environment.</p><p>By cutting through the confusion, and providing dozens of real-world examples, this updated version provides step-by-step instructions for crafting value-centered, recipient-specific proposal packages, with all-new discussions on:</p><p>* How to increase business using new communication channels from e-mail and electronic submissions to PDF, HTML, and others</p><p>* The Seven Worst Proposal Mistakes illustrated with real-world examples</p><p>This is an essential book for anyone seeking to win contracts and sell projects."</p>
UR  - http://prxy.lib.unbc.ca/login?URL=https://search.ebscohost.com/direct.asp?db=bth&jid=3CB0&scope=site
ER  -