Heath, Robert L. 1941-

Issues management : corporate public policymaking in an information society / Robert L. Heath, Richard Alan Nelson. - Beverly Hills : Sage Publications, c1986. - 288 p. ; 23 cm.

Includes index.

Bibliography: p. 257-276.

0803925352

85014547


Issues management.
Advocacy advertising.
Business planning.
Information society.

HD59 / .H33 1986

659.2