Griffin, Jill. <br/><br/>
Customer winback :  how to recapture lost customers and keep them loyal / 
Jill Griffin and Michael W. Lowenstein ; foreword by Don    Peppers and Martha Rogers. 
 - 1st ed. 
 - San Francisco :  Jossey-Bass,  c2001. 
 - xxii, 314 p. :  ill. ;  24 cm. 
 - The Jossey-Bass business & management series .
<br/><br/>Includes bibliographical references (p. 291-301) and indexes. 
<br/><br/><label>ISBN: </label>0787946672 
<br/><br/><label>LCCN: </label>00011080  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer loyalty.<br/>Customer services.<br/>Customer relations.
<br/><br/><label>LC Class. No.: </label>HF5415.5  / .G753 2001 
<br/><br/><label>Dewey Class. No.: </label>658.8/12