Kotler, Philip. <br/><br/>
Marketing management / 
Philip Kotler, Kevin Lane Keller, Peggy H. Cunningham. 
 - Canadian 12th edition 
 - Toronto :  Pearson Prentice Hall,  c2006. 
 - xxviii, 812 pages :  illustrations, portraits ;  29 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0131286404 : 9780131286405 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>20059048808 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Textbooks.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .K68 2006 
<br/><br/><label>Dewey Class. No.: </label>658.8