Chaffey, Dave,  1963- <br/><br/>
E-business and e-commerce management :  strategy, implementation, and practice / 
 Ebusiness and ecommerce management 
Dave Chaffey. 
 - 3rd ed. 
 - Harlow, England ;  New York :  FT Prentice Hall,  2007. 
 - xxviii, 663 p. :  col. ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> Introduction to e-business and e-commerce --  E-commerce fundamentals --  E-business infrastructure --  E-environment --  E-business strategy --  Supply chain management --  E-procurement --  E-marketing --  Customer relationship management --  Change management --  Analysis and design --  Implementation and maintenance.  Ch. 1.  Ch. 2.  Ch. 3.  Ch. 4.  Ch. 5.  Ch. 6.  Ch. 7.  Ch. 8.  Ch. 9.  Ch. 10.  Ch. 11.  Ch. 12. 
<br/><br/><label>ISBN: </label>0273707523 9780273707523 1405847069 (package) 9781405847063 (package) 
<br/><br/><label>LCCN: </label>2006049792 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce.<br/>Business enterprises--Computer networks.
<br/><br/><label>LC Class. No.: </label>HF5548.32  / .C472 2007 
<br/><br/><label>Dewey Class. No.: </label>658.8/72